I don’t read.

“I don’t read.” I have lost count of the number of times I have heard that statement.

Statistics and personal experience suggest, however, that people are surrounded by thousands of words a day even though they may never pick up a 300-page book.

This paradox of information culture underlies the design of the text-message experience.

Rather than try to cram thousands of words into a narrow band of experience (i.e. reading a book in a few sittings), SpendaYearwithJesus releases the word-base into a year of experiences and multiple channels.

The juxtaposition of words and experience create meaning.

SpendaYearwithJesus sign-up includes

• A year of  messages
• Weekly email digests
• Jesus’ experience daily in real-time
• Subscriber access to SpendaYearwithJesus.com

Thus far, no one has complained that the story involves too much reading.